Human Behavior <> Marketing- What is Burnout and How do you Heal from it?

by adriennenakohl | Jul 8, 2020 | Portfolio

This vol was sent to subscribers on June 27th. Want the newsletter sent to your inbox? Sign up here —> Human Behavior <> Marketing Hey ya’ll, I started reading up on burnout last December, and what I learned then has helped me navigate and regulate...

Burnout: How to Prevent it and Heal From It

by adriennenakohl | Jan 14, 2020 | Portfolio

The Study:  Narratives of burnout and recovery from an agency perspective: A two-year longitudinal study  Stela Salminena,⁎, Elena Andreoua, Juha Holmaa, Mika Pekkonenb, Anne MäkikangasaThe Process:  The study followed four participants for over two years- from...

How Your Cynical Outlook is Affecting Your Income

by adriennenakohl | Jan 7, 2020 | Portfolio

Connecting ‘Cynical Beliefs About Human Nature and Income’ Study and Entrepreneurship The Study:  ‘Cynical Beliefs About Human Nature and Income’ used 5 separate studies that surveyed over 17,000 people across 41 countries.  The Findings: The more...

How to Speak to Your Customers To Generate Growth

by adriennenakohl | Sep 10, 2018 | Portfolio

I’ll admit it’s not an easy thing to pick up the phone and have a conversation with a stranger. There is a lot that could go wrong: awkward silences or you call the guy who’s everyone’s best friend and will never get off the phone, or it could turn out to all be a...

Create a Clear Content Strategy for your SaaS Company

by adriennenakohl | Feb 14, 2018 | Portfolio

Content creation is a beast that dominates every industry. The amount of content being created in a day is mind-blowing. But sadly, most of this is just noise. Value added and strategic content is very rare. So much so, that 55% of B2B marketers say they are unclear...