Adrienne Nakohl Copywriting
Let’s begin with the basics. What is a freelance writer? A freelance writer is a professional for hire with the skills and expertise to write for a variety of subjects, genres, and professions. In many cases, they are solopreneurs working for themselves and running all aspects of their business. In other cases, they work for agencies who contract out their services.
Now you know what a freelance writer does, the question is how do you know if you need one?
If you’ve read any of my previous posts, you know that I am passionate about businesses blogging in order to build a better relationship with their customer and client base.
You need a freelance writer if you have a business. If you are the owner of any type of business you will benefit from hiring a freelance writer and utilizing their expertise to reach your customers or clients in a way that will promote your product or service without constantly pushing a hard sell.
One of my clients is a charity that hosts a very particular and lavish event once a year for fundraising. One of the ways they advertise this event is through blogging. Once a month or so, they post a blog in relation to the event and the cause they are supporting. It creates great traffic to their site, engagement for their supporters, and it’s free advertising!
How do you know if you need a freelance writer?
You need a freelance writer if you are currently publishing farmed out blog posts. What I mean by that is if you are in a specific niche, say construction, and your website publishes a blog each month that you purchase from an agency, chances are hundreds of other construction businesses are publishing the exact same blog post. That is actually bad for your SEO and reputation. Creating new and original content will help boost your organic reach and build trust between you and your client.
How do you know if you need a freelance writer?
If you own a business and are doing all the writing on your own. You have a business to run! Your to-do list is very long and there are not enough hours in the day. Writing is paramount to your business success, but you do not have to be the one doing it! I can write your content, in your voice, that is true to the personality and brand of your business.
Another client of mine is a real estate agent and wealth coach. She knows that writing is a great way to reach potential clients, but she also knows she does not have the time to write every piece of content. She is managing her time and her business like a pro.
If you’ve considered creating content for your business, but have been reluctant to begin, let’s chat! I provide a range of services from start-up blogging services to ongoing blogging for your business. This investment will be well worth your time and sanity. Let’s get your business booming with engagement and new customers or clients